Star Wars: The Force Awakens the Marketing World
Disney, through a variety of mediums, is utilizing an integrated brand strategy and global partnerships to strengthen its Star Wars franchise.
Tag Archives: movies
Minions Take over the Globe: Universal Experiences a Historical Peak
Universal has had its highest-grossing year in history, not only due to the success of recent films released but also due to the film Minions, which was released this past weekend.
Here Come the Oscars…
(Digital Spy, 2013) We love this time of year. The curtain will rise on the film industry’s biggest night this …
