According to an article by Time, Kraft Heinz has recently announced that it will be changing the name of a beloved condiment in the UK from Salad Cream to Sandwich Cream. Ironically being a favorite […]
Tag: consumer preference
What Small Businesses Need to Know for Local Digital Marketing
In the fast-paced online world of marketing, companies have to keep constant tabs on the ever-changing trends shaping advertising today. There’s a reason companies have created departments solely for digital marketing. Entrepreneurs have even tapped […]
Brandless Battles the Current Challenges of Faceless Marketing
We’ve all heard the phrase “don’t judge a book by its cover.” It’s a lesson many of us were taught at a fairly young age. Well, in some cases, that lesson goes right out the […]
SoundCloud’s First Ad Campaign Highlights What Makes It Unique: Its Users
If you aren’t too familiar with the audio and music platform, SoundCloud, you will soon be well acquainted as the company launches its first ad campaign titled, “First on SoundCloud.” Not only is this the […]